Being in this Amazon consulting industry nearly a decade we have observed that customers are always looking for deals on e-commerce platforms like Amazon so adding coupons is a very effective way to drive the traffic and increase visibility of your product. Promotions on Amazon are of various types based on the different purposes. Our job is to provide benifit to the customers to complete the purchase with giving valuable insights to vendors for improving the health of the account.
Giveaways: Offer your items for free to generate buzz around your products and increase social media engagements. Amazon will promote the offer to their subscribers and will generate a giveaway link for sellers to promote in social media as well.
Promo Codes: A promo code is generated for customers to have a discount on selected products applied during the checkout. You can also have Amazon share your promo code with industry Influencers from different platforms like youtube, linkedin, facebook etc. which are usefuo increase unique visits. Promo codes last up to 4 months.
When someone redeems the coupons, you’re generating more sales. More sales will lead to a higher sales velocity and a better best sellers ranking. BSR will lead you to another round of extra sales. So by offering a discounted item, you’re are winning is guranteed.
Online Coupons are just same like brick-mortar shop coupons. Customers paste the coupon virtually just before to get discount at checkout. Coupons can run with (dollar) $ off or (percentage) % off. You can do test which type of discount works best for your product.
These kind of promotions runs for 24 hours long and are often a larger discount on higher price point item. Before getting approval for this deal the vendor must meet some specific criteria defined by Amazon. These deals are displayed more prominently on the Amazon page..
Under this kind of deal a single item is coupled with a limited quantity of extra savings coupons, available for the specific time period or until all coupons are used. But remember that your product must have a minimum of a three-star rating and must be Prime to be eligible for lightning deals.
Defining up a limited-time period is often proved a smart way promote your products. You must think of making strategic choices as to which products should include free shipping or not.
A price discount promotion is a great way to clear the unsold products which leads to win the buy box. These offers are optionally promoted by the Amazon email and deals team. Price discount offers usually last up to 35 days.
Going for limited-time “buy 1 (or many) get 1 free” offer is very useful to focus a new product and drive customers to buy complementary items together. This increases the number of sales along with createing awareness for the rest of the products of the same brand.
We support our clients on all Amazon related topics. We're in constant communication with our clients via email, phone and web-conferencing. We work on client's schedule which helps to work hand in hand with their own employees.
Eservz is founded by an Ex-Amazon employee. We have worked with various types of sellers (including 1P and 3P) and affiliates. So, we handle every possible kind Amazon business models. We have proven expertise on consulting their business model to accelerate their growth.
To ensure a world class business support in a very affordable price we don't charge any long term contract or any agency fees. Our outsourcing packages cover the cost of re-hiring and re-training of new Virtual Assistant in case of the replacement.
From the first day we appoint a dedicated Growth manager for your business. We are here to make sure the consistent growth of your business on Amazon. Our long list of happy clients proves the expertise of our growth managers.
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