AMAZON EBC/A+ CONTENT

Creating a perfect EBC page is a meticulous process and it’s not an easy process of just adding image and content. There are certain guidelines to follow and it’s a creative process. If it’s not done properly it can ruin your product description page. Amazon is an extremely crowded marketplace. With EBC you optimize your Amazon listing by projecting a brand value, making customer relevancy and increasing customer engagement.

Benefits of A+ content

  • Decreased Bounce Rate- Now a day’s people are very busy, they usually spend less than a minute on the title (text) or the image of the page. If they are not convinced they immediately shift to the product of competitor. Properly crafted EBC increases the customer engagement and decreases the bounce rate.
  • Established Brand Value – If you think from the customer’s end, you will see that there is difference between two products one is with enhanced brand content and one is without enhanced brand content. You instantly feel a confidence of the brand value in the customer’s mind.
  • More ROI on paid ads – If you are running paid ads campaign for your product then with the help of EBC, CTR can be increased which leads to increased order session percentage.
  • Lesser Product Returns- With a proper EBC , it can make understand the complete product information to customers. So, they already know what is going to come to them when they place the order. It decreases the product return rate.

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WHY WE ARE DIFFERENT?



24X7 support

We support our clients on all Amazon related topics. We're in constant communication with our clients via email, phone and web-conferencing. We work on client's schedule which helps to work hand in hand with their own employees.

11+ years of Experience

Eservz is founded by an Ex-Amazon employee. We have worked with various types of sellers (including 1P and 3P) and affiliates. So, we handle every possible kind Amazon business models. We have proven expertise on consulting their business model to accelerate their growth.

Cost Effective solution

To ensure a world class business support in a very affordable price we don't charge any long term contract or any agency fees. Our outsourcing packages cover the cost of re-hiring and re-training of new Virtual Assistant in case of the replacement.

Growth Manager

From the first day we appoint a dedicated Growth manager for your business. We are here to make sure the consistent growth of your business on Amazon. Our long list of happy clients proves the expertise of our growth managers.


Our EBC/A+ Content Portfolio

Quality is our identity which we never compromise. We have long list of satisfied client. Few sample here...


Evolution of Amazon EBC

You will often notice that a lot of people talking about these terms A+ Content and EBC (Enhanced Brand Content) as one term. This happens because till July 2019, A+ Content was only available to 1P sellers, and EBC was a special option available just for 1P sellers.

A+ Content for vendors provided plenty of user friendly options like- tables, multiple product images, rollover buttons and many more. These different modules creates a powerful combination of features to actually make a perfect product listing. These high priced A+ pages with the worth hooked in to each vendor’s negotiated terms, also because the product category.

At the same time, the listing feature version for 1P sellers was known as Enhanced Brand Content (EBC). This was a more basic offering allowing sellers to feature additional information to their product descriptions and additional product images.

In the month of July 2019, Amazon’s decided to merge these 2 systems. This gave all brand owners – both sellers and vendors – an equivalent set of tools within the “A+ Content Manager” to make enhanced listings. It also became free, for both sellers and vendors, and increased the amount of modules available from twelve to fifteen .




Amazon a+content

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